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Job Title:   Marketing Specialist
Pay Grade:   6
Pay Band Min / Max:   $32,929.00  -  $47,285.00
Position Number:   047453

The University of Miami is committed to educating and nurturing students, creating knowledge, and providing service to our community and beyond. We are leaders in the area of education, scholarship, intercollegiate athletics and service. Come join our team!

Work Location: Coral Gables Campus

Marketing Specialist is responsible for assisting with the development and implementation of an integrated marketing/advertising campaign to support the recruitment, promotion and development of the Master of Arts in International Administration (MAIA) program. This individual will work with the Director of Administration and Enrollment Management to develop and coordinate marketing/advertising campaigns. Primary responsibility includes assisting with the program’s customer relationship management (CRM) systems as well as all search engine marketing (SEM), search engine optimization (SEO), social media marketing (SMM), pay-per-click advertising (PPC/Google Adwords) and web analytics. Position requires high familiarity with the MAIA program curriculum and practicum process.


Bachelor’s Degree in Communications, Marketing, International Studies/Affairs, Business or related field and 2 years of experience in sales and/or marketing experience preferably with intangible goods; experience with Customer Relationship Management (CRM) systems; experience with student services or customer service experience; experience with telemarketing experience preferably with intangible goods; experience with search engine marketing, web analytics and knowledge of social media marketing; strong interpersonal as well as excellent written and verbal skills; familiarity with curricular requirements of MAIA program. Review of resumes will continue until a successful candidate has been identified. Position 047453

The University of Miami offers competitive salaries and a comprehensive benefits package including medical and dental benefits, tuition remission, vacation, paid holidays and much more. The University of Miami is an Equal Opportunity/Affirmative Action Employer.

The University of Miami is an Equal Opportunity Employer - Females/Minorities/Protected Veterans/Individuals with Disabilities are encouraged to apply. Applicants and employees are protected from discrimination based on certain categories protected by Federal law. Click here for additional information.

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